[Web Design] – Small Business Website Design

Small Business Website Design.

Overview

Over 40% of total Google searches are for local businesses just like yours. Small business websites have the potential to capture highly qualified traffic from people looking for local products or services, but only if they are properly built and optimized to receive and convert visitors.

You don’t have to break the bank in order to create a website that serves as a viable tool for generating new business online. Our small business website design services are perfect for any business owner looking to design or redesign a website quickly and efficiently without sacrificing quality. We work with clients in a wide range of industries and provide a hands on consultative approach to each project.

Our Small Business Website Design Philosophy

Your website is an online storefront that provides each visitor with a first impression of your company or brand. For this reason, the first step to doing business online is creating a website that portrays who you are and what makes you stand out above the competition.

We believe that even simple websites have the power to drive phone calls, leads and sales. Our focus is on delivering visually beautiful sites that convert traffic into customers by building trust and confidence. We ensure that your site includes key elements such as intuitive navigation, a user-friendly interface, clear messaging and calls-to-action. These components work together to create an enjoyable experience that guides each visitor to conversion.

Our Small Business Website Design Process

We start with an evaluation of your business, including a website audit and an analysis of your competition, revenue model, target audience and areas for online growth. Once project goals and a recommended approach are in place, we begin the design and development phase.

Each site we create is designed and coded with industry standards and best practices in mind. Our coding follows W3C guidelines and utilizes the most current trends and capabilities. We specialize in both custom and open source platforms such as WordPress, which provides clients with complete Content Management capability for updating their site without the need to rely on a 3rd party.

Strategy & Planning Phase

– Business Analysis
– Existing Website Audit
– Competitive Analysis

Design & Development Phase

– Design Mockups
– Front-end Coding
– Back-end / CMS Development
– Beta Launch
– Quality Assurance Testing
– Live Launch
– Monthly Maintenance


The Power of WordPress for Small Business Sites

WordPress is the most popular Content Management System on the planet, and is our preferred solution for small business website development. This flexible and robust platform enables rapid prototyping and on-the-fly updates, and can be used for virtually any type of site. An added value for clients is a user-friendly administration panel that makes it easy for even those with limited computer skills to update their site content.

WordPress also offers powerful built-in SEO capabilities, which ensure your website is properly optimized for organic search traffic. Consultants working with custom code often take shortcuts and fail to implement necessary elements that Google and other major search engines require to rank highly in search results. We ensure your site follows Google’s SEO guidelines and industry standard code requirements.